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- GRAND INDIAN WEDDING |
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India
is a very colorful and diverse
country. When it comes to celebration
it’s done very passionately
and wholeheartedly. When it comes
to something as scared as wedding
then no stone is left unturned.
What is so special about the so-called
Indian wedding? With every coming
year it’s getting larger,
and luxurious. Lets have a closer
look..
The Indian wedding industry, which
is currently estimated at Rs 50,000,
crore is all set to grow by 25
per cent annually. "The Great
Indian Wedding" is no longer
a traditional ritual but is fast
turning into a mega buck moolah
and donning a new corporate look.
(By India Express Bureau)
“It is a truth universally
acknowledged, that a single man
in possession of a good fortune,
must be in want of a wife.”
That’s how the famous English
classic novel Pride and Prejudice
begins. One finds this thought
valid even today..
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Lakshmi
Mittal is that single man in possession
of astronomical wealth. A man rated as
the richest man in the world. His daughter’s
wedding was just a mirror reflection of
his wealth. At 30 million pound (Rs 240
crore), it was perhaps one of the most
expensive Indian weddings. But with time
there will be many rich fathers’
who will follow soon
"The
much hyped marriage of business tycoon
Lakshmi Mittal's daughter is testimony
to the fact that wedding market in India
is booming. It is not just the high society
which is going in for it, but with spending
power increasing, the trend is being seen
in middle class families too," says
Tarun Sarda, CEO, Vivaha Interactive.
One cannot forget to mention Subrata Roy’s
sons wedding in Lucknow. With 10,500-odd
guests, it sure was a wedding, which was
grand in all its way. Among the crowd
was the renowned Bollywood director Raj
Kumar Santoshi who was left spellbound
and was heard saying, “I have never
seen an event as grand as this.”
Who can forget Laloo Prasad’s daughter
Misa’s marriage to a computer engineer?
One of India's most controversial politicians
had thrown a lavish wedding for his daughter,
which was attended by thousands of guests.
Political leaders and film stars were
among those who celebrated the marriage
of Laloo Prasad Yadav's daughter in the
state of Bihar. Laloo wanted the marriage
to be fit for a queen. So it was a gift
from a king to his little princess. Walking
in Laloo Yadav footstep his political
rival Ramvilas Paswan to wants a grand
weeding for his daughter with a congress
MLAs son.
Someone rightly said, “ Its all
about money honey.” If one has the
money, Flamenco dancers, Spanish gig artistes,
Russian ballet and Egyptian belly dancers,
gurus of traditional music and even the
hottest Indian pop and film stars could
provide entertainment on D-Day.
The Indian wedding Industry is a safe
heaven. "In a wedding everyone just
spends and does not think of returns.
In fact, every industry is looking at
weddings to push business. As per Geetika
Sharma, organizer of 'Bride and Groom’-
a wedding trade fests, says, "This
is the only recession-free industry in
India." It’s a win-win situation.
Everyone makes money. It goes right up
to the grassroots level. The artisans
make money; the services industry makes
money and the wedding planners too.
The grand Indian weddings and the emerging
Marriage industry are bound to prosper.
As per the latest survey conducted to
ascertain the increase in the Indian household
income yields positive results. It is
projected that by the year 2005, 53000
families will earn annual incomes more
than one crore. The figure will increase
to 1,40,000 families by the year 2010.
With these projections one can sense that
everybody will want to celebrate ones
marriages Mittal’s way. If not grand
but definitely the best.
So next time when you think about India
its not just Indian curry or Bollywood
that you have will rule your thought but
it’s the grand Indian wedding that
will leave your mouth agape. With every
passing year Indian wedding too are going
global and grand. Ask Liz Hurley if need
any more answers.
Till then wait for your invitation to
one of the weddings. You cannot deprive
yourself of the experience of a lifetime.
Can you?
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